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For e-commerce managers, marketers, and entrepreneurs who want to consistently stay ahead of competitors — powered by proven science.

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Ahead #5 | What Amazon Won’t Tell You About AI — And How You Can Use It

The silent revolution that’s reshaping e-commerce (and why ignoring it will cost you market share)

Jun 5, 2025

Ahead #4 | The Hidden Power of a Third Price Option

How a smart discount structure boosts conversions — without giving a single cent more discount.

May 29, 2025

Ahead #3 | Why ‘happy’ shoppers click more — and how to use that in your ads

A new study shows that positive emotions during search lead to more clicks on paid results. What does this mean for your keyword strategy?

May 22, 2025

Ahead #2 | The Small Influencer, Big Impact: Why Fewer Followers Deliver Greater Returns

New research busts a persistent influencer marketing myth — and sharpens your budget.

May 15, 2025

Ahead #1 | How 1 sentence on your product page boosts orders by 9%

Why offering installment payments makes your customers buy more — and how to test it in your webshop

May 8, 2025

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